Simple email marketing systems, built without the tech overwhelm.

From welcome emails and lead magnets to customer journeys and automations. I help small business owners build simple systems that work behind the scenes.

The result? Less manual work, a smoother experience for your customers and more time to focus on your business.

Image of Hannah Swierstra from the side working on a laptop, she is outside working on a garden table

Email marketing isn’t just about sending newsletters, it’s often the thread that connects your entire customer journey.

From the moment someone downloads a freebie, books a discovery call, joins your course or buys from you, email helps create a smoother experience for both you and your customers.

You know you need a welcome sequence, youʼve heard about automations, youʼve even logged into MailerLite a few times and done a bit of clicking around.

Then words like forms, groups, triggers and segments start flying at you.

Twenty minutes later you’re halfway down a YouTube rabbit hole watching someone with a completely different setup, wondering whether you’re the only person who doesn’t get it.

Sound familiar?

It's not that you're bad at it, believe me, you just havenʼt had someone sit down with you and explain how the pieces fit together. Thatʼs exactly what I do.

Whether you’d rather build it together or hand it over completely, there’s a way to work together that suits you.

Hi, I'm Hannah!

Think of me as your Tech Translator. I don’t just do it and I don’t simply show you.

I teach you, so you understand how your systems work and have the confidence to know what’s happening behind the scenes.

Supporting freelancers, solopreneurs and founder-led businesses since 2020.

Image of Hannah leaning against a mossy wall.

Setting up tech shouldnʼt be harder than running your business!

Done-For-You:
Tech Builds

Short on time? Hand it over.

Iʼll build your MailerLite setup, lead magnet funnels, landing pages and automations ready to go when I hand it back. 

Done-With-You:
Email Hours

Want to understand it as we build it?

We get on a call, share screens and sort it together. You stay in the driverʼs seat, Iʼm your tech translator.

Tech Tips & Bits

Hannah looking down at her tote bag which reads "I was edgy once". Blog: Why You Don’t Need to Be a Tech Expert to Nail Email Marketing

Still not sure where to start?

Setting up tech shouldn't be harder than running your business. Whichever way you want to work, I'm here to help you get your tech sorted.

Get the free guide:
Behind the Scenes of a Lead Magnet That Actually Works